Quench your Own Thirst

Quench your Own Thirst

Business Lessons Learned Over A Beer or Two

Book - 2016
Average Rating:
1
Rate this:
"Founder of The Boston Beer Company, brewer of Samuel Adams Boston Lager, and a key catalyst of the American craft beer revolution, Jim Koch offers his unique perspective when it comes to business, beer, and turning your passion into a successful company or career. In 1984, it looked like an unwinnable David and Goliath struggle: one guy against the mammoth American beer industry. When others scoffed at Jim Koch's plan to leave his consulting job and start a brewery that would challenge American palates, he chose a nineteenth-century family recipe and launched Samuel Adams. Now one of America's leading craft breweries, Samuel Adams has redefined the way Americans think about beer and helped spur a craft beer revolution. In Quench Your Own Thirst, Koch offers unprecedented insights into the whirlwind ride from scrappy start-up to thriving public company. His innovative business model and refreshingly frank stories offer counterintuitive lessons that you can apply to business and to life. Koch covers everything from finding your own Yoda to his theory on how a piece of string can teach you the most important lesson you'll ever learn about business. He also has surprising advice on sales, marketing, hiring, and company culture. Koch's anecdotes, quirky musings, and bits of wisdom go far beyond brewing. A fun, engaging guide for building a career or launching a successful business based on your passions, Quench Your Own Thirst is the key to the ultimate dream: being successful while doing what you love"--
Publisher: New York : Flatiron Books, 2016.
Edition: First edition.
Copyright Date: ©2016
ISBN: 9781250070500
1250070503
1250070511
9781250070517
Branch Call Number: 658 KOCH
Characteristics: ix, 259 pages ; 24 cm

Opinion

From the critics


Community Activity

Comment

Add a Comment

d
directyourmusic
Jul 06, 2016

Great book from an awesome business man. He's from a great pedigree but he is extraordinarily humble and treats people as people. Whether you're an entrepreneur or someone who is just looking for more motivation in your career, this book will definitely have takeaways for you.

Age

Add Age Suitability

There are no ages for this title yet.

Summary

Add a Summary

There are no summaries for this title yet.

Notices

Add Notices

There are no notices for this title yet.

Quotes

Add a Quote

There are no quotes for this title yet.

Explore Further

Browse by Call Number

Recommendations

Subject Headings

  Loading...

Find it at SMPL

  Loading...
[]
[]
To Top