Getting Green Done

Getting Green Done

Hard Truths From the Front Lines of the Sustainability Revolution

Book - 2009
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"Green" has finally hit the mainstream. Soccer moms drive Priuses. And the business consultants say it's easy and profitable. In reality, though, many green-leaning businesses, families, and governments are still fiddling while the planet burns. Why? Because implementing sustainability is brutally difficult.

In this witty and contrarian book, Auden Schendler, a sustainable business foot soldier with over a decade's worth of experience, gives us a peek under the hood of the green movement. The consultants, he argues, are clueless. Fluorescent bulbs might be better for our atmosphere, but what do you say to the boutique hotel owner who thinks they detract from his ?

We'll only solve our problems if we're realistic about the challenge of climate change. In this eye-opening, inspiring book, Schendler illuminates the path.

Publisher: New York, NY : Public Affairs, c2009.
Edition: 1st ed.
ISBN: 9781586486372
Branch Call Number: 333.72 SCHENDLER
333.7 Sch27g 22
Characteristics: x, 292 p. ; 22 cm.


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juliannws Jun 15, 2011

One of the easiest reads on implementing sustainable solutions. Written from a realistic perspective, and eschewing the oft-cited "tree hugger" approach, this book provides concrete examples of the challenges to putting green into practice, as well as suggested approaches to overcoming adversity.


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